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Conceptualisation and
Business Modeling

A course by Carol Massá

Early-bird Tickets end: Jan 8, 2023

Registration deadline: Feb 8, 2023

GENERAL INFO

Dates:   February 8, 2023

Hours:  09:00 - 11:00 EST (GMT-5)

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Language:

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English

Course level:

Basic

Carol Massá (she/her)
Service Designer

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What to expect?

This course intents to help bridge the gap between ideas and implementation by developing approaches to prioritise concepts to address business needs and connect concepts to organisational strategies specially in large organisations.

What are the takeaways from this training?

  • Identify differences between ideas and concepts

  • Identify practical steps on how to develop concepts relevant to business challenges

  • Recognise challenges when scaling concepts in large organisations

  • Feel empowered to act as a business partner in your organisation

Who is this course for?

Service Designers (Beginners to Advanced); Design Researchers; UX Designers; Business Designers; Consultants

Financial Inclusion

We as the SDN support financial inclusion as part of our DEI mission (Diversity, Equity and Inclusion), based on the world bank clusters. So, if you think you are eligible – please contact us at academy@service-design-network.org

High income

Full training fee

Upper middle

income

Receive 25% discount

on the training fee

Lower middle

income

Receive 50% discount

on the training fee

Low income

Receive 75% discount

on the training fee

COURSE OUTLINE

  1. Define ideas vs concepts

  2. Criteria selection activities with open discussion 

  3. Concept Development building blocks

  4. Planning for iterative research

  5. Refining value proposition and business intent 

Prices

€18  €20

ENROLL TODAY

*Registration limited to a maximum of 25 people

EARLY BIRD MEMBERS

MEMBERS

EARLY BIRD NON-MEMBERS

NON-MEMBERS

*Early bird deadline: until January 8th
*Registration deadline: until February 8th

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