Service Design Practitioner Curriculum
(Training + Accreditation)
Early-bird Tickets end: Aug 17, 2024
Registration deadline: Sept 12, 2024
A course with SDN Acc. Master Thomas Brandenburg
GENERAL INFO
Dates: September 12 - December 12, 2024
Hours:
Modules: 12:30 - 3:30 CEST/CET / 05:30 - 08:30 CST
Supervision: 1:30 - 2:30pm CEST/CET / 06:30 - 07:30 CST
Language:
English
Course level:
Basic
Location: Zoom
Platform details will be shared with course registrants prior to course
MEET THE TRAINER
Thomas Brandenburg (he/him)
SDN Acc. Master
SPECIAL GUEST(S)
What to expect?
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You want to build a solid foundation for your service design practice?
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You want to gather theoretical foundations, methodological skills and practical experience?
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You want to work with like minded peers in a combination of online classes, peer-driven projects, on-demand modules and learning-assignments?
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And you want to earn a recognised practitioner accreditation issued by the global Service Design Network?
Then this Service Design Practitioner Curriculum is the program for you!
Course Description
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You will participate in 32 hours of program – structured in 6 modules of online sessions, 5 modules of assignments and on-demand content. In parallel you will work on a practical service design challenge (min. 14 hours of “out-of classroom”).
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You will have access to high-level resources like templates, tool-kits, literature, videos and tests.
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You will finalise this program with the SDN Practitioner Accreditation (value 480 Euro) which includes a two-year SDN membership with all its benefits.
Who is this course for?
Anyone who wants to learn the basics of service design -either a starting point for a career in service design or as a foundation to select service design teams and support and facilitate smaller projects. In this program we will have max 25 participants from all over the world – supervised and coached by one experienced, SDN acc. service designer!
Supervision
Next to the 6 online modules, the trainers offer Online Live Supervision on specific dates & times. These sessions are not mandatory.
Investment
This SDN Academy Service Design Practitioner Curriculum fee is billed at registration and includes: Your access to 32 hours of training program, access to the SDN Practitioner Accreditation process (worth €460) and a two years of SDN Membership with all connected benefits.
Financial Inclusion
We as the SDN support financial inclusion as part of our DEI mission (Diversity, Equity and Inclusion), based on the world bank clusters. So, if you think you are eligible – please contact us at academy@service-design-network.org!
High income
Full training fee
Upper middle
income
Receive 25% discount
on the training fee
Lower middle
income
Receive 50% discount
on the training fee
Low income
Receive 75% discount
on the training fee
Practitioner Accreditation
The SDN Accreditation Program is an independent certification confirming that you have met established criteria and competencies within the field of service design. Learn more about the Accreditation Process here.
COURSE OUTLINE
Module 1
Setting the Basics!
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Why Service Design?
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What is Service Design?
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Setting up a Service Design Project
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Introducing the practical case and building teams!
Module 2
Exploration
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Project Framing
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Input Exploration
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Exercise Case
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This Session will cover: Personas, Customer Journey, Other Exploration Tools, Theory, Jam Session Exploration
Module 3
Ideation
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Presentation
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Input Ideation
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Exercise Case
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This Session will cover: Toolbox Creation Part 1, Other Creation Methods, Thinking Outside the box, Jam Session Creation
Module 4
Prototyping
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Presentation
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Input Prototyping and Testing
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Exercise Case
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This Session will cover: Prototyping and Testing, Toolbox Creation Part 2, Storytelling, Preparing Presentation
Module 5
Expanding the view!
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Input Service Design and Business
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Input Service Design and Organisational Change
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Exercise Case
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Input Service Design and Leadership
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Wrap up and perspectives for the final step towards practitioner accreditation
Module 6
Presentation
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Presentation
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Final Concept
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This Session will cover: Presentation of Ideas and Results, Theoretical Input on project Implementation, Practical Examples and project reports, Feedback Session
Course Dates and Times
Module 1: September 12, 2024 | 5:30 - 8:30am CDT/12:30 - 3:30pm CEST
Supervision 1: September 19, 2024 | 6:30 - 7:30am CDT/1:30 - 2:30pm CEST
Module 2: September 26, 2024 | 5:30 - 8:30am CDT/12:30 - 3:30pm CEST
Supervision 2: October 10, 2024 | 6:30 - 7:30am CDT/1:30 - 2:30pm CEST
Module 3: October 17, 2024 | 5:30 - 8:30am CDT/12:30 - 3:30pm CEST
Supervision 3: October 24, 2024 | 6:30 - 7:30am CDT/1:30 - 2:30pm CEST
Please note time change due to summer/winter time for Modules 4-6
Module 4: November 7, 2024 | 5:30 - 8:30am CST/12:30 - 3:30pm CET
Supervision 4: November 14, 2024 | 6:30 - 7:30am CST/1:30 - 2:30pm CET
Module 5: November 21, 2024 | 5:30 - 8:30am CST/12:30 - 3:30pm CET
Supervision 5: December 5, 2024 | 6:30 - 7:30am CST/1:30 - 2:30pm CET
Module 6: December 12, 2024 | 5:30 - 8:30am CST/12:30 - 3:30pm CET
TESTIMONIALS
At the recent internal IBM design festival (SPARK), through the Practitioner Curriculum SDN Acc. Practitioners Tracy and Arun, presented a 10-min talk on our learning journeys in transitioning to Service Design. During the talk, they spoke about the SDN practitioner's course. You can watch it here:
Course fees and registration
Includes:
SDN Professional Accreditation (A value of up to €460!)
Two-year Professional SDN membership (A value of up to €360!)
Participation in all lectures and collaboration sessions
Interaction with course participants, trainers and guest experts
All course content, supplemental learning material and assignments
Course completion certificate
SDN Members
€1,100 Early Bird (until 17 August)
€1,200 Normal price
Non-SDN Members
€1,300 Early Bird (until 17 Augst)
€1,400 Normal price
Ticket Sale
ends
Limited spaces available!
Country income-indexed pricing applies to this and all SDN Academy courses. Eligible participants (based on their country of residence) qualify for discounts. A limited number of seats are available per cohort. To determine if you qualify to apply, read our FAQ at the bottom of this page.
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What is the Service Design Network Academy?The SDN Academy is an educational initiative introduced by the Service Design Network (SDN) in 2019. Offering a series of education courses for both seasoned practitioners and those new to service design, our Academy is committed to advancing practitioner knowledge by sharing insights on the latest tools, methods and techniques shaping the future of our industry. Since its founding, the SDN Academy has run both public and in-house training for more than 1.100+ students, across more than 24 different course offerings. Course participants come from a range of backgrounds and experience levels.
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What is the Service Design Network?The SDN is a non-profit organization founded in 2004 and is the only community of its type world-wide. In addition to the SDN Academy, the SDN runs a series of annual Global Conferences, publishes the journal 'Touchpoint', recognizes best-in-class work through its Award program, supports a large network of local Chapters, and supports up-and-coming service designers through its Young Talent Board and associated activities. You can learn more about the SDN at www.service-design-network.org.
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Will I receive a course completion certificate?Yes, all participants who successfully complete the course (based on lecture progress, as well as completion of quizzes and assignments) will receive a course completion certificate.
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What are the criteria for enrolling in a course?We do not have specified prerequisites attached to our courses. Nevertheless, our course descriptions provide a clear understanding of the content to be delivered. We, therefore, encourage interested participants to read them carefully and self-identify if the course is the right level based on their background and needs.
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Where are the courses offered and in which languages?Our academy is a global initiative with the objective of providing courses in a multitude of languages. New courses (and their respective language offering) are added to our website on a regular basis. We encourage interested participants to review the program page here to learn more.
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Do you offer discounts on your lectures & courses?We at SDN believe that everyone should get the possibility to join our lectures & courses. If you feel that the prices we offer are too high for your current living situation, please feel free to reach out to us at info@sdn-academy.org. Service Design Network Members receive a 15% Discount on SDN Academy Tickets. Learn more about the SDN and our Membership here. Service Design Network Student Members receive a 50% Discount Code on SDN Academy Tickets. Learn more about the SDN and our Membership here.
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Do you offer in-house training programs?The academy is pleased to offer customised, in-house training for companies, agencies and academic institutions alike. Inquiries can be directed here.
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How do I become a trainer?The SDN is always happy to welcome new members into our group of expert trainers. To ensure we work with the best, we have incorporated a rigorous application process which includes a self-assessment and interview with our accreditation board. To learn more, please see here.
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How much do academy courses cost?Our academy courses vary in price. We recommend that you review the program page here to get an understanding of associated costs.
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What forms of payment do you accept?We accept the following means of payment: Credit/debit cards, PayPal, SEPA Direct Debit or Invoice. The availability of means of payment may be affected by your location.
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What is the cancellation/refund policy?You may cancel a course up to 30 days prior to, in order to get a full refund. Please visit our Terms and Conditions page to learn more.